Politics of Consumption (POCON)

Reading list

Compulsory Literature:
Arnould, E. J., & Cayla, J. (2015). Consumer fetish: Commercial ethnography and the sovereign consumer. Organization Studies, 36(10), 1361-1386.

Baudrillard, J. (1970), “Chapter 5: Towards a Theory of Consumption”. In The Consumer society: Myths and structures, London: Sage.

Bauman, Z. (2001). Consuming life. Journal of Consumer Culture, 1(1), 9-29.

Bauman, Zygmunt. 2007. Collateral casualties of consumer culture. Journal of Consumer Culture. 7(1), 25-56. (note, this piece is also the final chapter in the excellent book Consuming Life by Zygmunt Bauman)

Bradshaw, A., Campbell, N. & Dunne, S. (2004). The politics of consumption, Ephemera, 13(2), 203-216.

Boltanski, L. & Chiapello, E. (2005) The New Spirit of Capitalism. International Journal of Politics, Culture, and Society 18, 161–188.

Butler, J. (1990). Gender trouble, feminist theory, and psychoanalytic discourse. In L. Nicholson (Ed.), Feminism/postmodernism. New York/London: Routledge.

Cohen, L. 2004. Reflections and Reviews: A Consumers' Republic: The Politics of Mass Consumption in Postwar America, Journal of Consumer Research 31(June), 236-239.

Deleuze, G. (1992), Postscript on the Societies of Control. October 59 (1992), 3-7. http://www.jstor.org/stable/778828.

Foucault, M. (1982) The Subject and Power. Critical Inquiry 8(4), 777-795.

Foucault, Michel. (1997). “The Birth of Biopolitics.” In Essential Works of Foucault, 1954–1984, Vol. 1: Ethics, edited by Paul Rabinow, 73–79. New York: The New Press.

Gabriel, Y. and Lang, T. New Faces and New Masks of Today’s Consumer. Journal of Consumer Culture 8(3), 321–340.

Gurrieri, L., Previte, J. & Brace-Govan, J. (2013), ‘Women’s Bodies as Sites of Control: Inadvertent Stigma and Exclusion in Social Marketing. Journal of Macromarketing 33(2), 128-43.

Harvey, D. (2006), Neo-Liberalism as Creative Destruction. Geografiska Annaler: Series B, Human Geography, 88, 145–158.

Hearn, J. and W. Hein (2015). "Reframing gender and feminist knowledge construction in marketing and consumer research: missing feminisms and the case of men and masculinities." Journal of Marketing Management 31(15-16), 1626-1651.

Korczynski, M., & Ott, U. (2004). When production and consumption meet: Cultural contradictions and the enchanting myth of customer sovereignty. Journal of Management Studies, 41(4), 575-599.

Korczynski, M., & Ott, U. (2006). The Menu in Society: Mediating Structures of Power and Enchanting Myths of Individual Sovereignty. Sociology, 40(5), 911-928.

Kozinets, R., Patterson, A. & Ashman, R. (2017). Networks of Desire: How Technology Increases Our Passion to Consume. Journal of Consumer Culture 43(5), 659-682.

Lupton, D. (2014a), “Introduction: Life is Digital”. In Digital Sociology, Routhledge.

Lupton, Deborah (2014b) Quantified sex: a critical analysis of sexual and reproductive self-tracking using apps. Culture, Health & Sexuality, 17 (4), 440-453.

Maclaran, P. (2012). "Marketing and feminism in historic perspective." Journal of Historical Research in Marketing (3), 462.

Maclaran, P. (2015). "Feminism’s fourth wave: a research agenda for marketing and consumer research." Journal of Marketing Management 31(15-16), 1732-1738.

Micheletti, M. & Stolle, D. (2012), Sustainable Citizenship and the New Politics of Consumption. The ANNALS of the American Academy of Political and Social Science 644(1), 88–120.

Miller, D. Materiality: An Introduction.
Available here for free: http://www.ucl.ac.uk/anthropology/people/academic-teaching-staff/daniel-miller/mil-8

Ritzer, G. & Jurgenson, N. Production, Consumption, Prosumption. Journal of Consumer Culture Vol 10(1), 13–36.

Rosenthal, P., & Peccei, R. (2007). ‘The work you want, the help you need’: constructing the customer in Jobcentre Plus. Organization, 14(2), 201-223.

Schwarzkopf, Stefan. 2010. The Consumer as “Voter,” “Judge,” and “Jury”: Historical Origins and Political Consequences of a Marketing Myth. Journal of Macromarketing 31(1): 8-18.

Trentmann, F. (2007) Citizenship and consumption, Journal of Consumer Culture 7(2), 147–158.

Yngfalk, Carl (2016), Bio-politicizing consumption: neo-liberal consumerism and disembodiment in the food marketplace, Consumption, Markets & Culture 19(3), 275-295.

Zwick, D., Bradshaw, A. (2016). Biopolitical Marketing and Social Media Brand Communities. Theory, Culture & Society 33(5), 91-115.

Zwick, D., Knott, J. D. (2009). Manufacturing customers: The database as new means of production. Journal of Consumer Culture 9, 221-247.

In addition, for the group project, students are required to read the debate between Arvidsson and Zwick on the political potential of consumer publics in the Ephemera special issue on the Politics of Consumption (to be found here: http://www.ephemerajournal.org/issue/politics-consumption).

All readings are available for download from the Stockholm University Library, except for Baudrillard, J. (1970), Butler (1990), and Lupton, D. (2014a) that are available in FASTREG

Please Note !

There will be no new admissions to this course.

Course title:
Politics of Consumption
Semester: Spring term 2018
Study period: 3 4
Rate of studies: 50%
Level: Graduate level (second cycle)
Credits: 7.5
Language of instruction: English


Course coordinator:
Helena Flinck
Head of course:
Carl Yngfalk


Yngfalk Carl
Anna Yngfalk Karlstad universitet
Docent Markus Fellesson Karlstad Universitet