Marketing Theory (MARK)

Teachers


Name:Nishant Kumar
Title :
Associate Professor

Docent
Phone:+46 8 161237
Fax:+46 8 674 7440
E-mail: nku@sbs.su.se
Room:7:224
Mobile: 
Functional
responsibility:
Member:

Presentation:
  Nishant Kumar is Associate Professor in marketing at Stockholm Business School.

Teaching
Nishant Kumar actively teaches courses in the areas of International Marketing, Business and Industrial Marketing, Organization Theory, and Research Methods, at both Bachelor and Master levels. Nishant has delivered lectures at business schools in China, Finland, France, India, Japan, Russia, Slovakia, and Thailand.

Research
Nishant's research interests lie in the areas of international marketing, international entrepreneurship, business and industrial marketing, management innovation, and emerging markets. Nishant is a member of the High Technology and Service Marketing research group at SBS. Nishant’s research has been supported by MTC Research Foundation, Forum for Asian Studies, and the Swedish Retail and Wholesale Development Council. As part of his engagement in the research community, Nishant has acted as a reviewer for conferences (e.g., CIMaR, GMC, AIB, EIBA, AOM, BAM) and journals (e.g., IBR, JIEN, IJEM, SIJ, ECR, QMR). He serves as an editorial review board member of Journal of Entrepreneurship in Emerging Economies.



Please Note !


There will be no new admissions to this course.


Course title:
Marketing Theory
Semester: Autumn term 2019
Study period: 1
Rate of studies: 100%
Level: Graduate level (second cycle)
Credits: 7.5
Language of instruction: English

Contact:


Course coordinator:
Head of course:
Nishant Kumar

Teachers: